About Liteed
Liteed helps founders and C-level leaders design and build digital-first companies: organizations where workflows, integrations, and automation are the structure, not an afterthought.
Most companies accumulate automation over time. A script here, a webhook there, a third-party integration that no one fully understands. Over time this creates an operational layer that requires constant supervision and breaks in ways that are hard to trace. Scaling the company scales the problem.
Liteed takes a different approach. We design the digital core before it accumulates accidentally, build it on production-grade infrastructure, and help it evolve as the company grows. The result is a company that can move fast without paying the operational debt that usually comes with speed.
Liteed Limited is a digital-first company operating globally.
Founder
Liteed was founded by Michael Zelensky, a software engineer and systems architect with more than a decade of experience designing production architectures for high-availability and regulated environments.
His work has focused on the operational infrastructure of scaling digital companies: automation runtimes, system integration layers, and execution observability. That experience is the foundation of the Liteed platform and the way Liteed engagements are designed.
The platform
Liteed engagements are built on the Liteed Automation Platform: production-grade infrastructure for event-driven workflows, integrations, secrets management, AI components, and observability. It is the same platform Liteed products run on, so everything is field-tested before a client touches it.
- Event Bus and Event Handlers -- the execution layer for decoupled, observable workflows.
- Secrets Vault -- versioned, secure credential management.
- Auth and IAM -- authentication and scoped access built in.
- Forms -- structured data collection that feeds directly into workflows.
- Microservice architecture -- independently deployable, easy to extend.
Platform overview | Platform documentation
Products
- Liteed Chatbot
AI web widget for customer communication, lead capture, and support. Trained on your content, integrated with your workflows.
- Liteed Advisor
Structured advisory layer for teams: daily guidance, task tracking, goal setting, and real-time AI chat with full business context.
- Liteed ITS
Event-driven issue tracking with SLA policies, escalation automation, and deep integration through the Event Bus.
Start a conversation
If you are building a digital-first company or trying to get there from where you are now, the first step is a 30-minute discovery call.